Why Digital Payment Technologies?
Digital Payment Technologies (DPT) has been a trusted innovator in the parking industry since inception in 1997. The company’s unique approach to Integrated Parking Management provides a complete and holistic solution to today’s parking management challenges. Thousands of DPT parking pay stations have been deployed in more than 250 municipalities across North America, where they have helped improve service to consumers, enhance operational efficiency, maximize revenues, and deliver a superior return on investment.
Service to Consumers
DPT parking pay stations can be configured to support a complete array of payment options that make the parking experience more convenient for the consumer: bills, coins, credit cards, smart cards, contactless payments, mobile phone payments, and coupons. They are easy to use and allow consumers to interact in a number of languages using the large color LCD screen. Consumers are also able to extend a parking transaction at any pay station or with their mobile phone without the inconvenience of having to return to their original parking location. This encourages compliance, promotes extended patronage of local businesses, and increases revenues.
Enhanced Operational Efficiency
DPT’s parking solutions enhance operational efficiency in a number of ways. They reduce the costs associated with credit card processing and the risk associated with bad debt by performing real-time authorization of all transactions in a PCI compliant and PA-DSS certified environment. The parking pay stations also require less maintenance and fewer collection resources than an equivalent deployment of single-head parking meters. Enforcement operations are also greatly improved: efficiency and productivity can be improved 10-fold by using DPT parking solutions in conjunction with license plate recognition (LPR) enforcement. The parking pay stations can be configured remotely by operations personnel, obviating the need for a time-intensive visit to each unit when a rate or policy change is to be effected. DPT's LUKE II pay stations are also able to proactively notify collections or maintenance staff when an action is required. The same unit can be configured to operate in Pay-and-Display (PND), Pay-by-Space (PBS), or Pay-by-License Plate (PBL) mode without the need to purchase any additional hardware. Concrete operational benefits actually observed by some clients when deploying DPT parking solutions include:
- 33 percent productivity increase for meter operations staff
- 13 percent decrease in out-of-service meter complaints
- 25 percent reduction in meter hooding time
- Six-figure reduction in maintenance and collections costs. View Case Studies
Maximized Revenues
Municipalities, universities, and parking operators are frequently under pressure to generate more revenue, but this must carefully be balanced with public perception. DPT parking pay stations have helped clients increase their parking revenues by as much as 80 percent without increasing rates. DPT’s multiple convenient payment options, including bills and cashless payments, encourage compliance and allow consumers to purchase longer parking permits. DPT parking pay stations also eliminate revenue leakage associated with piggybacking time left on the meter. Additionally, DPT pay stations supports more diverse and customizable rate structures (e.g., hourly, daily, special event parking) than single-head parking meters and competing products, which have proved instrumental in promoting consumer adoption and increased revenues.
Return on Investment
A financial analysis of actual deployments of DPT multi-space parking pay stations has shown that the net benefit to clients using DPT’s products versus a competing alternative is millions of dollars over the lifetime of the equipment. The pay stations typically pay for themselves in less than two years through increased revenues and superior operational efficiency. DPT would be pleased to discuss how its products can help your parking operation achieve these results.